The following eight tips aren't meant to offend, but to teach. I want to help you avoid the same terrible web design mistakes that I made in my first few months online. And, believe me ... when I look back on some of MY first pages, I CRINGE with repulsion!
Centering ALL of your text makes it VERY hard to read, and even harder to pick out the important points. And, other than that, IT'S TACKY!
如果所有内容被放置在网页中心,文本就会难以阅读,浏览者也很难找出重要内容,并且网站外观也会很糟糕。
DISASTER #7: Include at least 50 banners on each page.
错误NO.7:每张网页出现50个横幅。
I, for one, am impatient. That makes me only one of THOUSANDS of Web surfers that simply WILL NOT WAIT for your banner-laden pages to load. When I visit a site and even see OUTLINES of tons of banners on the home page, I'm on the fast track to a DIFFERENT site. The statistics are true -- you're losing valuable visitors.
Assuming at least 50% of the population HAS 20/20 vision, I doubt that this is necessary. It makes your text hard on the eyes, and your pages look less than desirable.
DISASTER #5: Use backgrounds with at least three bright, clashing colors.
错误NO.5:网页背景颜色至少出现3种,并且颜色明亮、重叠。
Super-retro, clashing patterns and colors make your text hard to read, no matter WHAT color the words are. And, those wavy lines in the background make our heads vibrate. This is NOT "The Groovy Sixties," people. PLEASE spare us -- we need our eyesight for other things!
DISASTER #4: Have absolutely NO way to contact you at all on your site.
错误NO.4:没有出现联系信息。
If your visitors have questions about the services, products, or resources you offer, they're going to need a simple way of getting in touch with you -- an e-mail address at the VERY least. We won't be happy if your long distance number is the only means of contact on the site.
DISASTER #3: Don't put your name ANYWHERE on your site.
错误NO.3:网站没有出现你的姓名。
Realistically, you're making visitors feel like Neanderthals when they have to send an email addressed, "Dear ... You." If you want us to trust you enough to buy from you, you'll need to disclose a bit more info than that! Employees of major corporations wear name tags, or have name plates on their desks. An Internet business should be run no differently.
DISASTER #2: Plaster things on your site that have NOTHING to do with its theme.
错误NO.2:网站出现与主题无关的内容。
If a visitor comes to your site after doing a search on Lycos for "free marketing tips," then by-gosh... that's what they'd better find. They didn't come to see the Amazon.com fishing books showcased on your home page, nor did they come to bid at an auction on the One-and-Only Network! Stick to your theme like white on rice. (Please forgive the cliche'. )
And, the number one "Webmaster disaster" that'll send your visitors howling is...
排在第一位的错误是:
DISASTER #1: Have whirling, spinning, farting, bubbling animations on every page. Putting animated bullets next to important text is the WORST thing any Webmaster could do. This does absolutely nothing but distract your visitor's eyes away from the info that was intended to get them to subscribe to your newsletter, or buy your products.